The Love & Lee story began when founder Eve Cammel had children and started becoming more aware of good design of children's products. She was frustrated by washcloths which were too small and blankets which were just not very soft and the amount of polyester in baby products which is non biodegradable.  Then learning about the harmful substances used in the manufacturing process of many baby products, she could hardly believe it. 

Eve thought there must be a better way, a way where products are designed by mums for mums.  


Mums who know that washcloths should be large enough to clean up small and big messes and that blankets need to be soft, snuggly and multipurpose.


Mums who know that products should be created for babies that are safe, certified safe.  For your peace of mind.

Designed thoughtfully, with materials that are sourced as ethically, socially and environmentally responsible as possible.

And this is what Eve did!

All Love & Lee products are designed with baby and mum in mind, and every product carries GOTS (organic) or Oeko-tex (harmful substances free) certifications. These certifications mean you can rest assured baby will be safe from nasty chemicals such as azo dyes, formaldehyde, pentachlorophenol, cadmium and nickel.

Additionally, Love & Lee is a member of Sedex, an organisation dedicated to driving improvements in ethical and responsible business practices in global supply chains, ensuring workers have a safe and secure working environment.

Love & Lee truly care for your family, for our earth and for our people.